5 /5 LT Snyder: There are tiers of customer service in any industry and optometrists are no different. If you want personalized service that isnt rushed, then Midtown is your best option in Pensacola. Their new offices are stellar and the staff really cares about their work. If bottom line pricing is your concern there are less expensive options. Im always out to save a buck, but I wont go anywhere else for my eye care. The annual visit costs are reasonable, its the eyeglasses that are the real cost (not something that Midtown controls). When you get an eyeglass prescription from Midtown, its perfect. So ditch those "reader" glasses and ones tailored to your eyes. Good luck.